What did my last headline say?!...

Since I work on a fast food account I seem to notice more than my fair share of food related spots. Whether they're coming from great agencies or lame one's, I usually give them a quick look in order to see what the competition is doing. This is, ummmm, an interesting direction to go in and I'm left wondering if it's a spoof. Can anyone tell me if this has gotten actual broadcast airtime? And, what happened to keeping it classy, as I specifically requested below?